Challenging norms

- We all need our teams to be able to creatively problem solve on demand. To do this, start by activating their curiosity and creativity with a proven technique called assumption reversal. To demonstrate, let's try this hypothetical scenario. We're going to generate ideas for a new restaurant chain. Now, first, let's list everything you assume should exist at a restaurant, things like food, recipes, along with customers, menus, prices, employees, et cetera. From your list, circle three of these assumptions and then reverse them. Now, here's what that means. The reverse of food isn't just no food. It could be guests bring their own food or sell food for carryout or delivery only. The goal is to expand your thinking beyond the mere opposite of the assumption to include as many alternatives as you can. Then try to combine a few of your big reversals into a bigger concept. Let's say you chose employees, menu and food as…