🎬 Out now! Our latest film, "From Store to Shore," is now available to stream: https://lnkd.in/d5Namvgq Behind every garment at Accra's bustling Kantamanto Market, there’s a story. Produced in collaboration with The Or Foundation, "From Shore to Store" brings these narratives to life—spotlighting the women whose skill, care, and creativity holds this vast and fragile ecosystem together. From stall owners like Stella Oppong Agyare, whose job now means navigating the decreasing quality the garments that arrive in the bales she buys, to upcyclers like Khadijah Abdallah, whose days are dedicated to transforming the unsalvageable into something new, their work keeps thousands of garments in circulation each day. At the heart of it all is the Kantamanto Women’s Association, a collective formed with support from The Or Foundation to uplift and advocate for the women who hold this system together. But their voices reveal a trade pushed to its limits: low-quality imports, mounting waste, and little recognition from the global fashion industry for the fundamental work they do. Watch the full film and learn more about this story at: https://lnkd.in/d5Namvgq 📷: Tonia-Marie Parker and Faiza Salman
A meaningful piece of work that brings needed visibility to the realities in Kantamanto. Appreciate seeing this perspective shared. 🙏
Highlighting the incredible work brings much-needed visibility to the people who keep the clothing ecosystem running.
So influential. My passion is for how garments impact communities and the climate. Just when I think I have discovered everything, I end up learning more.
This is a beautifully impactful film, thank you.
Thanks for sharing, I’ll definitely check it out! 🙌
There's so much to take from this piece. Lots of lessons learned from it.