Key Stat: Over half (52%) of senior data and technology executives worldwide use generative AI to boost internal productivity, according to a June survey from MIT Technology Review Insights.

Beyond the chart:

• 77% of corporate AI usage involves automation patterns, with many cases of full task delegation, according to a September Anthropic report.
• 68% of marketing and sales professionals in the US and UK use AI at work, but only 46% say it somewhat increases revenues, according to a July survey from General Assembly.

Use this chart: Drop this in your next AI budget discussion to reframe the conversation around analytical use cases instead of focusing solely on productivity. Show leadership that decision support ranks just behind productivity as a top priority for senior tech execs. Benchmark your AI roadmap against these nine internal use case rankings.

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• How CMOs Are Overcoming AI Fatigue to Rebuild Trust (EMARKETER subscription required)
• Infopack: AI in Marketing (EMARKETER subscription required)

Methodology: Data is from the October 2025 MIT Technology Review Insights report titled "Building a High-Performance Data and AI Organization (2nd edition)." 800 senior data and technology executives worldwide were surveyed during June 2025. Respondents include chief information officers (CIOs), chief technology officers (CTOs), chief data and analytics officers (CDAOs), and related roles—working in organizations headquartered in 12 countries across eight sectors (plus digital native companies), all earning $500 million or more in annual revenue, were surveyed and the survey was conducted in collaboration with Databricks. In addition to the quantitative survey, a series of in-depth interviews with CIOs, CTOs, CDOs, and CAIOs of large private and public sector organizations supplemented the research.